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Our story

The story behind our timeless recipe

Adam's Chilli was created from a father's, a mother's and a son's love of hot peppers, and a passion to create a more exotic, flavorful, thicker, hotter chilli sauce and dip. A recipe that has been around for more than 50 years, deliciously accompanying any cuisine and meal.

Adam's Chilli jars

Born at home, launched in 2020

The brand was born during Covid times. Nader Bitar and his wife Aya Amache always had a love for the thrill of chilli, so they decided to bring the family recipe to life. They named it after their son, Adam, who means the world to them.

We launched in 2020, and since then Adam's Chilli has found its way onto tables across the UAE, with new flavors along the way, from the Red Classic that started it all to our newest, Mango Habanero Blaze. A lot more excitement is coming, so follow us on @adamschilli.

Fire-Kissed Garlic Confit with garlic and dried chilliesLemon Chilli with fresh lemon and basil

Real reviews

What our customers say

“Absolutely love this brand. Favorites are the Red Classic Spicy, the Lemon Chilli, and especially the Red Truffle Spicy. Initially asked what is the best way to store a jar once opened for it to last long, and then quickly realized that I will finish each jar in maximum 2 days. It's that good.”
Olivier Ramia
“I enjoyed the Chilli so much that the jars emptied so fast that I almost had to question if they were defective, but obviously not! Thank you for enriching my palate with your flavorful Chillies. Now I have to reorder, especially the classic!”
Angelo M.
“I gifted The Chilli Infusion Box to my spice-loving friend, and it was a massive hit! Such a unique and thoughtful gift idea that stands out. Absolutely recommend it!”
Habib T.

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